Uncle Boons Restaurant - Creative Director
Case Study : "A Night at Uncle Boons" brand promo short film
+ creative direction + styling + casting + production
Uncle Boons, a modern Thai restaurant in NYC commissioned a short film to capture the spirit of their brand. Inspired by kitschy kung fu films and 70's camera effects, the film tells the story of traditional Thai parents meeting their son's girlfriend for the first time. Set to a 1960's Thai pop soundtrack, the video showcases the restaurant's energy in this playful narrative.
Food & Wine TV: Exclusive Film Premiere
Eater National & First We Feast